Public Design Festival 2022
Description
Public design not only pursues aesthetic virtues, but also social and cultural values such as equality and sustainability. We wanted to convey such balance in the overall design of the event, at the same time as sharing the joy of a festival that a lot of people participate in.
The combination of the blue arrows and circles, which also look like the Korean word '공공(public)', convey the willpower to make life more prosperous. The yellow and red circles symbolize public abundance and safety. In the motion design, these three shapes of different colors balance on top of each other like a tumbling doll, and together move toward a higher place. I hope that the public design festival’s walk towards a better life will approach many citizens in a positive way, just like the cheerful movement of these arrows and circles.
