Podcast Identity

Description

Using an invisible grid as a foundation, meaning is achieved by the spontaneous arrangement of the letter S E A R C H in 9 distinct ways. The work is straightforward in its use of typography, relying on a single typeface, HB Margin, which is an upcoming release by Berton Hasebe. The playful arrangement of typography references the concrete poetry movements where message was purely conveyed through composition and bare-bones letterforms.