La Ferme du Loup
Description
Pioneers in the production of maple wines, the artisans at La ferme du loup (wolf farm) rely on their savoir-faire to develop exceptional products while respecting the forest ecosystem. Conservation of the land and the promotion of northern and boreal flavors inspire the creation of these products (sparkling wines, severs, and maple syrups). The wolf becomes the brand’s signature—its crudely sketched head is used in the logo and shaped like the letter F for the word “farm.” Each letter in the brand’s initialism (LFDL) is drawn in a playful and semi-abstract manner, showing a wolf that changes shapes, poses, and even attitudes so that each label includes the initials of the brand name. With a limited palette of fresh and intense colours and a raw, simple font, the brand identity comes to life on a wide range of products, all with distinct notes and aromas to brighten up any meal.
