Galeria Index website
Description
Beginning online before expanding into a physical space in Brasília, Index is a digital and physical gallery that serves as a showcase of Brazil’s modern and contemporary art scene.
Both garish and graceful, our solution combines a distinctly digital green colour in reference to the gallery’s beginnings with a delightful serving of Brazilian flair and character.
Heading to Brazil, we chose Rio de Janeiro-based foundry Plau’s rhythmic type family Vinila to lead the project; finding it to represent both the solidity of Brasília and the modernity of its upcoming artists. The typeface is characterised by the ink-traps found across its diverse range of weights, be it bolder styles for commanding headlines or its elegant lighter weights for body copy and supporting information.
