Employee book
Description
Cloud Chamber, a video games studio by 2K Games, wanted to develop a book showcasing its values and help onboarding new employees.
The visual identity developed revolves around industrial shapes, reminiscent of their workplace and the original logo featuring a factory illustration. The chosen colors and shapes create an impactful and engaging experience for the reader. Typography choices play a crucial role in conveying the brand personality. The use of multiple fonts shows diversity and expression, while the grid and sans serif balance it to make the book readable and rigorous with good visual hierarchy.
The contrast between the simplicity of kraft paper and neon yellow allows for both minimalist and intriguing cover. The whole book is divided with two bindings making two inside covers with “CC” for Cloud Chamber. It allows French and English to be divided into separate booklets.
