25. HfG-Rundgang
Description
The identity for 25. HfG-Rundgang rethinks the impact of the different tools on the thinking and the creative process. By combining the fields of graphic design and programming, we created the generative visual identity, which at the same time can be directly influenced by the audience. In addition to posters, banners, animations and booklets, we have set up interactive stations with various input devices to encourage active participation and collaboration from the audience and challenge them to think about their role in the creative process.