Live-Typography for iM A STUDiO
Description
Letterforms for IM-A-STUDIO depict the fusion of art, science, and design, capturing the essence of molecular behavior. This experimental visual language reflects the studio's commitment to cutting-edge technologies, bio-based natural materials, and speculative research narratives. Letterforms are dynamic, changing to mimic the materials used in each of the studio's projects. It symbolizes studio's emphasis on systems and processes over a singular product. The animations scientifically portray the actual molecular behavior as well as a metaphorical symbiotic relationship of the living(molecules) intertwining with the synthetic(digital typography). Transcending conventional design, this lettering itself becomes a living entity, reflecting the nature of the studio work. The project highlights the uncanny beauty of interdisciplinary convergence, inviting viewers on a journey through evolving creative speculative landscapes and boundless possibilities.
